Return on investment (ROI) is perhaps the most universally applied tool ever created in the history of finance. It is a standard measurement used to evaluate the financial return from an investment or project.
For all its power, though, ROI is a lot like the monster or bogeyman hiding under the bed that young children fear. It can seem big and scary, even at times all powerful, when we are young. But when we grow up and can see things with a broader perspective, we understand the reality and can put our youthful fears to rest. ROI today is used like a litmus test for HR—if HR cannot show a high enough ROI, then Finance will never approve what HR wants to do. And HR is like the young child fearing the ROI bogeyman under the bed: it doesn’t have the right perspective on the limitations of ROI and what should be done instead. (more…)